Operator adds new loyalty programme, injury protection feature and AI-led research tool as brand looks to give sportsbook customers “more control of their experience” The post FanDuel rolls out Bet Protect+, new Rewards Club, and AceAI for NFL season first appeared on EGR North America.
CEO Justin Park details the thinking behind the Betty OpCo model, with executive recruitment the first step of a three-phase launch process The post Betty begins search for franchise founders and CEOs as expansion plans gather pace first appeared on EGR North America.
Ninth Circuit Court of Appeals rules federal Commodity Exchange Act doesn’t prevent states from regulating sports contracts, a decision that could set up Supreme Court showdown The post Federal appeals court backs Nevada in prediction markets dispute with Kalshi first appeared on EGR North America.
League extends multi-year agreements with big two and names Fanatics Betting and Gaming as its latest official betting partner The post DraftKings, FanDuel, and Fanatics land NFL betting partner deals ahead of 2026 season first appeared on EGR North America.
Kevin McCrystle tells EGR that the Nasdaq-listed firm is looking to deliver on expectations to improve its stock price and lifts the lid on the toughest decision he has made since becoming boss The post Q&A: Grandstand CEO on being an AI-first organization and affiliate’s “materially underpriced” share price first appeared on EGR North America.
Mountain State debut takes UK-based online giant live in 18 states, as North America rollout continues The post Bet365 launches sportsbook and casino in West Virginia first appeared on EGR North America.
Law firms are now investigating whether the operator’s board of directors “breached its fiduciary duties” by agreeing $17.6bn Fertitta Entertainment acquisition before higher offer came to light The post Caesars pencils in vote on Fertitta deal as mystery $37-per-share rival bid disclosed first appeared on EGR North America.
All the latest regulatory developments across North America, including a potential opening in Nebraska, Kalshi pushback from Washington and Nevada, and large political donations in Virginia The post Regulation roundup: Nebraska, Washington, Virginia, and more first appeared on EGR North America.
‘Spin Your Way’ campaign developed by Dublin-based agency The Tenth Man, with director having previously worked with celebrities Taylor Swift and Lady Gaga The post DraftKings unveils new US marketing push for online casino brand first appeared on EGR North America.
Analysis by the CRM specialists finds the average monthly betting amount rose to $1,575, the highest level of the past 12-month window The post Optimove: Online casino metrics for the US market “showed a historic peak” in July first appeared on EGR North America.