The week in B2B news (6 July 2018)

Relax Gaming inks B2B partnership with Playson

Casino games supplier Relax Gaming has signed a B2B agreement to distribute games created by slots studio Playson.

Playson’s product suite includes slots, table games, roulette and video poker games, which will now be available to operators through Relax’s Silver Bullet Platform.

Silver Bullet is now made up of hundreds of titles from a host of industry suppliers. It is primed for mobile use, but is available on all online channels.

Relax Gaming CEO Daniel Eskola said: “Playson offers a wide variety of online casino content that will be an excellent addition to our Silver Bullet Platform that we can take to our clients.”

Betdigital joins World Cup frenzy with Subbuteo Slot

Betdigital has announced the launch of the Subbuteo Slot in partnership with operator William Hill.

The launch coincides with the ongoing 2018 World Cup in Russia, following a digital collaboration with the casino team at the UK bookmaker.

Subbuteo slot is a Hasbro licenced product and Betdigital’s most ambitious game to date and will be available on general release from September 2018.

Betdigital CEO Heath Samples said: “Subbuteo is an absolutely classic game and our exclusive slot title for William Hill has all the hallmarks of an instant winner.”

Realistic Games launches Clockwork Mince

Casino content supplier Realistic Games has launched its latest slot, Clockwork Mince.

The five-reel, 20-line slot, is set in a space-age inspired world and has been built utilising HTML5 technology, allowing access to players on all devices.

Clockwork Mice features an exciting free spins bonus round where all wins are multiplied by up to x12 by a random multiplier, selected from a futuristic clock.

Robert Lee, commercial director of Realistic Games, said: “Clockwork Mice not only has the great maths model that players have come to expect from Realistic, but also has a different look and feel.”

Yggdrasil Gaming fan site goes live

Yggdrasil Gaming has launched its own fan site where players can play any title from its complete back catalogue of games for free.

The casino, bingo and tables games supplier has created a unique proposition for its partners and their players as operators will receive traffic-driving promotions from the site.

The pilot project has two main aims; to extend Yggdrasil’s operator offering by promoting its partners and their offers, and to become the best fan site of Yggdrasil games.

Yggdrasil CEO Fredrik Elmqvist said: “Yggdrasil products are, and have always been, about quality and innovation and Yggdrasil Casino remains true to our values.”

Funfair unveils Fate of Thrones blockchain slot

B2B casino platform Funfair Technologies has launched its latest slot and blockchain casino game, Fate of Thrones.

The firm hopes its latest title will open up the blockchain gaming world to both crypto-savvy and more traditional players.

FunFair Technologies founder Jez San said: “Blockchain games have lagged behind the traditional online casino experience as developers and operators struggle to deal with scalability issues.

“Our Fate Channels solution solves this issue as we’ve proven with slots like Fate of Thrones and Treasures from the Crypto.”

Bettorlogic agrees FansBet content deal

Betting analytics company Bettorlogic has agreed a content deal with betting website FansBet.

The deal will see Bettorlogic integrate its market-leading Daily Bet product onto the FansBet platform.

Players in the FansBet community will initially receive perspective odds through tailored marketing campaigns and blog content.

Bettorlogic CEO Andrew Dagnall said: “FansBet prides itself on delivering a one-of-a-kind betting experience and our content fits the philosophy perfectly.”