Cheltenham Festival 2023: The AI technology driving customer acquisition across paid social
As the anticipation grows ahead of this year’s Cheltenham Festival, Brendan Tinnelly, head of paid social at Sportradar, discusses the current state of digital advertising in the industry as the global sports technology company expands its paid social media advertising offering to horseracing
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Artificial intelligence
Brendan Tinnelly
Cheltenham Festival
Social media
Sportradar
Technology