LeoVegas crowned Brand of the Year at EGR M&I Awards
Stockholm-listed operator scoops three awards in total at Wednesday’s ceremony
LeoVegas has been crowned Brand of the Year at today’s EGR Marketing and Innovation Awards, capping a stellar day for the Swedish operator which scooped two other awards.
LeoVegas also picked up the gongs for Affiliate marketing campaign and Innovation in mobile and tablet at the ceremony at the Hurlingham Club in London.
Sky Betting and Gaming also enjoyed a successful afternoon with three awards, for Sportsbook marketing campaign, Personalised marketing campaign and Innovation in bingo.
The EGR M&I awards recognise the most innovative and creative operators in the online gaming industry, recognising those who have pushed themselves to bring something new to the industry in the last 12 months.
Stars Group picked up two awards for Social marketing campaign and Poker marketing campaign, while William Hill, Betsson, Jackpotjoy and Kindred were all among the winners.
The ceremony was hosted by TV comedian Alun Cochrane.
The full list of winners:
Category
Winner
Affiliate marketing campaign
LeoVegas
Innovation in sports betting
BetBright
Innovation in mobile and tablet
LeoVegas
Casino marketing campaign
Mr Green
Sportsbook marketing campaign
Sky Betting & Gaming
Innovative start-up
Argyll Entertainment
Innovation in compliance and responsible gambling
Danske Spil
Innovation in casino
William Hill
CRM campaign
Kindred Group
Innovation in social casino
KamaGames
Best omni-channel solution
Ladbrokes Coral (GVC Holdings)
Bingo marketing campaign
Jackpotjoy
Poker marketing campaign
The Stars Group
Innovation in bingo
Sky Betting & Gaming
Best native app
Danske Spil
Personalised marketing campaign
Sky Betting & Gaming
Mobile marketing campaign
Betsson Group
Social marketing campaign
The Stars Group
Innovation of the year
SuprNation
Brand of the year
LeoVegas