The week in B2B news (11 June)
All the latest news from the supplier side of the industry, including updates from Jada Gaming, Push Gaming and Playson
Jada Gaming lands Betmotion deal
Jada Gaming has landed a three-year partnership with Latam operator Betmotion.
The deal will see Betmotion integrate the data and analytics AI specialists’ Jada Brain platform with its suite of igaming modules to enhance user experience.
Alberto Alfieri, Jada Gaming co-founder, said: “When speaking to the team at Betmotion, it was clear they understood the offering and we were very impressed by the vision they had with both their own ambitions and how they intend to use the product. Having them as a client can only serve to further strengthen our offering.”
Luis Travera, Betmotion COO, added: “Jada’s wealth of experience and focus on the igaming sphere, as well as the comprehensive range of modules offered made it a clear choice.”
Push Gaming secures Danish agreement
Push Gaming has secured a supply agreement with Danish state lottery and gaming operator Danske Spil.
Titles such as Razor Shark and Fat Rabbit will go lie on the Danske Spil platform, further expanding Push Gaming’s presence in the Nordic nation.
Fiona Hickey, Push Gaming head of sales, said: ““Denmark is an extremely vibrant market and as such, partnering with Danske Spil, which is the national lottery operator in the country, is a great achievement for us.”
Simon Hoffmann Riis, Danske Spil promotion and loyalty manager, added: “I am excited to get key titles like Jammin’ Jars, Razor Shark and Fat Rabbit live across our platforms, and there is not a doubt in my mind that they will quickly gain traction with our player base.”
Playson awarded Greek licence
Playson has received a Manufacturer’s Suitability Licence from the Hellenic Gaming Commission to supply its content in Greece.
The licence will allow Playson to license title such as Solar Queen for the newly-regulated Greek Market
Andrei Andronic, Playson general counsel, said: “We are delighted to receive a licence that ensures a continuation and expansion of our hit games within the newly regulated territory of Greece, a fast-growing market at the heart of a crucial region for Playson.
“We have an appetite for regulated markets and we are delighted to add a new licence to our portfolio. This latest news demonstrates our credentials for providing the best and safest games to our partners. We’re excited to begin a new chapter in Greece and build our presence in the months ahead,” he added.
Pragmatic Play inks Unibet partnership
Pragmatic Play has inked a live casino supply agreement with Kindred Group brand Unibet.
Unibet customers will now gain access to numerous live gaming tables from Pragmatic Play, including blackjack and roulette.
Yossi Barzely, Pragmatic Play chief business development officer, said: ““Dedicated environments ensure that players would have an incredibly bespoke gaming experience as they enjoy some of the most engaging live casino games in the industry, and we’re extremely proud of hitting this milestone.”
David Robertson, Kindred Group head of casino and gaming, added; “Pragmatic Play’s live casino portfolio provides amazing gaming products built to the highest standards and we’re very pleased to be able to offer them all to our Unibet customers through a dedicated studio which has been tailored to our needs.”
Greentube grows Swiss presence
Greentube has expanded its partnership with Swiss operator Casino Luzern to distribute its series of jackpot titles throughout the country.
Greentube’s jackpot content will launch via Casino Luzern’s mycasino.ch online brand, including titles such as Phoenix Fortune and Red Hot Burning Clover Link.
Lisa Sander, Greentube sales and key account manager, said: “Jackpot games are extremely popular in the Swiss market which makes us very excited to introduce our own portfolio to local players.”
Wolfgang Bliem, Casino Luzern CEO, added: “Greentube’s content has been performing extremely well with our customer base and we are happy to introduce their exciting jackpot titles to our players.”
SoftSwiss bolsters sportsbook offering
SoftSwiss Sportsbook has added three new types of three bets ahead of Euro 2020.
The new features include No-risk (players are fully refunded in case of a loss), All Win (players receive a bonus equal to their bet winnings) and Only Win (players receive winnings as fully withdrawable wager free cash).
Alexander Kamenetskyi, SoftSwiss Sportsbook product owner, said: We cannot wait for all of our old and new players and clients to check out all our new features in action — including this latest addition of three types of free bets.
Our clients are of utmost importance to us, so we consistently work to innovate and provide the most reliable and user-friendly solution on the market,” he added.