
Focus on content not bonuses
Andrew Morgan, international director at ICS Mediagroup, says that sportsbook marketers should move away from promotions and focus on content
Want access?
Subscribe today
Want to keep accessing great content like this? Click the button below to complete our membership form or email support@egr.global, and our team will reach out to schedule a demo.
Related Articles
Marketing Social media Sports betting
Gambling ads reach 30-per-minute high across Premier League's opening weekend