Fubo Gaming eyes sportsbook gains with Caesars market-access deals
Live TV streaming platform to launch in Mississippi, Louisiana, and Missouri in second major expansion of fledgling sportsbook platform
Fubo Gaming has agreed a new triple-state market-access deal with Caesars Entertainment.
States included in these latest agreements include Mississippi, Louisiana, and Missouri and are subject to obtaining requisite regulatory approvals and, in certain jurisdictions, enactment of legislation.
This marks Fubo Gaming’s second round of market-access deals with Caesars, following its New Jersey and Indiana agreements in March 2021.
Fubo Gaming launched Fubo Sportsbook in Q4 2021 and it is currently live in two states: Iowa and Arizona.
Fubo Sportsbook aims to combine an owned-and-operated sports wagering platform with live TV streaming, through the use of “personalized omniscreen experiences” that turn passive viewers into active participants.
“We are pleased to have the opportunity to extend our relationship with Caesars Entertainment as we expand access to Fubo Sportsbook across key markets in the US,” Fubo Gaming president Scott Butera said.
“Mississippi, Louisiana, and Missouri all have passionate fan bases, particularly around college athletics, who will embrace our unique, immersive sports and wagering entertainment platform,” Butera added.
Elsewhere, Fubo Gaming has also inked a market-access agreement to become the official mobile sportsbook partner of the Cleveland Cavaliers NBA franchise when the sportsbook launches in Ohio.
“The opportunity to enter the Ohio sports betting market with the Cavaliers as our partner is a major step forward for Fubo,” Butera said.
“Ohio has a passionate fan base who will enjoy Fubo’s uniquely integrated streaming and wagering sports betting experience.
“The Cavs are at the forefront of sports innovation and consistently create highly engaging fan experiences. This partnership provides Fubo instant access to a highly attractive customer base,” Butera added.