Subscribe
  • Home
  • Digital Editions
  • Events
  • Rankings
  • Media Hub
  • EGM Slots Tracker
  • EGM
  • Directory
  • Press Releases
Subscribe

SEO snapshot: Can challenger brands compete in the crowded US market?

Martin Calvert, marketing director at ICS-digital, provides a comparison on the search engine performance of five US gaming brands

ICS-digital
07/05/2021
You're reading subscriber-only content
Unlock full access to this insight
BetMGM Data DraftKings FanDuel Google Insight

Related Articles

Product
FanDuel rolls out Bet Protect+, new Rewards Club, and AceAI for NFL season
Marketing
DraftKings unveils new US marketing push for online casino brand
Data
Optimove: Online casino metrics for the US market “showed a historic peak” in July  
Launches
BetMGM rolls out progressive jackpot side bets in Michigan

Must Reads

  1. Betty begins search for franchise founders and CEOs as expansion plans gather pace 1
  2. Federal appeals court backs Nevada in prediction markets dispute with Kalshi 2
  3. DraftKings, FanDuel, and Fanatics land NFL betting partner deals ahead of 2026 season 3
Sign up to our daily newsletter
Stay up to date with all the latest gaming industry's news and events.
Stay updated
Explore the world's leading news
source covering the online gambling industry
About
  • About EGR
  • Advertise with us
  • Privacy statement
  • Terms & Conditions
  • Cookie Policy
Company
Pageant Gaming Media UK
11 St John Street, London
EC1M 4AA, United Kingdom
Contact Us
support@egr.global
+44 20 7149 0699

Calls may be recorded for
training and monitoring purposes

© 2026 EGR Global. All Rights Reserved.